https://www.nicoledeboom.com/home daily 1.0 2025-03-19 https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/2b1d6aed-84e0-4129-a868-630910baf29f/eNDe+landing+page.jpeg https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/9aa574da-52d9-4e0a-94ce-8a92250818ef/IMG_3900.JPG Home - Stuff I love! Check out these companies that make life better. Because sharing is caring! https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/1642121611937-I8NEGOHBNOIWW8ZQFU9K/SpeakingPage.jpg Home https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/4400e168-507e-4f67-bf6e-434b6544d389/hovers+pocketopias.jpg Home https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/0174101c-20d3-4f38-a302-426bacaedc0b/under+smiles+cr.jpeg Home https://www.nicoledeboom.com/ende-project daily 0.75 2025-03-04 https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/5398c1bc-8f5c-4c49-ae5c-f793f660654e/eNDe+landing+page.jpeg eNDē project - Welcome to the eNDē project! You got it - I’m ND! Over 20 years ago, I started a company that helped women find happiness in their bodies through clothing that fits beautifully and feels even better. I took a hiatus and asked my community if they wanted me to relaunch the products. The answer was a resounding YES! The eNDē project is a place for active women to find products, gear, love and support that make their bodies happy. From eNDē skirts to other brands we love to our used activewear marketplace, there are options for all budgets and all bodies. https://www.nicoledeboom.com/contact daily 0.75 2025-03-04 https://www.nicoledeboom.com/skirts daily 0.75 2025-03-19 https://www.nicoledeboom.com/about daily 0.75 2025-03-19 https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/4fb93ce9-16a8-43f0-b867-55dab54ff17d/FBD9477C-63CE-446F-8D14-C7FE36B716BE.jpg About - Passing the Skirt Baton In 2020, I sold Skirt Sports to Sarah Ratzlaff, owner of Be Inspired Brands, a portfolio of businesses that cater to active women. Sarah and I started the She Runs It Podcast and launched the beYOUtiful conference as precursors to a bigger vision to help women kick ass in business & life. https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/f956ed33-3e7f-4961-bc6c-b3890f0be8b0/CF275D04-730B-45C9-AAC8-6FDF982331B9.JPG About - I Grew Up In The Midwest Downers Grove, Illinois to be exact. I played every sport possible but swimming became my passion. By the time I was 16, I was swimming at the highest national level. After qualifying for the 1988 Olympic Trials in the 100m breaststroke, I was ranked 5th in the country in the 15-16 age group. I went to Yale University where I swam, played, made amazing friendships and graduated in 1994 with a BA in Sociology. https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/f2972b63-0ba5-4ebe-b5b6-f5cee8986327/photo-3-9.jpg About - $40 Million Over 15 years I introduced the running skirt to the mainstream. In 2005, my lack of business savvy was offset by my unwavering belief that Skirt Sports would succeed as we did $325k in sales. By year three, we surpassed $1M. Over 15 years, we did over $40M in pretty much every sales channel possible. We sold to stores around the world, at expos & events, parking lots & family rooms, trade shows & trunk shows. And of course online to women who were looking for the freedom & confidence that Skirt Sports provided. https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/6fc14358-439d-42eb-bfc4-c15a9a2440e0/128F6201-5896-4D1B-9EF8-D6422F869315.jpg About - The Triathlon Years Armed with my handy Ivy League sociology degree and no idea what to do with it, I pursued my athletic passions and started dabbling in the sport of triathlon. In 1995, a lucky seat assignment introduced me to Tim DeBoom, a budding pro triathlete who would become the most important person in my life (& a future 2-time Ironman World Champion), on a flight to the ITU World Championships. I turned pro in 1999, traveled all over the world, earned money in every race, and ultimately turned my triathlon experience into the next big career of my life. https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/43017809-c3fc-4741-9d43-9c265ededbba/IMG_3820.jpg About - Full Circle - The Skirt is Back! 5 years later I had the opportunity to reimagine my life. After years of sampling other careers, a spinal fusion, foot surgery, many wonderful days of skiing, hiking, mountain biking and more, I decided I wanted to relaunch my old Skirt business in a new way. Starting with a new name, the eNDē project is a place that active women can get their needs filled by brands that truly care. https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/26b6ab42-ac14-439d-9b4e-12723de66528/Ironman+Wis+002+cropped.jpg About - The Accidental Entrepreneur I won the 2004 Ironman Wisconsin wearing a prototype of the first-ever running skirt. I had been dreaming about a line of women’s clothing that would look AND feel good while I was racing and training. Something CUTE! Something that covered my butt & gave me confidence. When I crossed the finish line first that fateful day, my identity changed from Nicole DeBoom “athlete” to Nicole DeBoom “The Skirt!” Three days later I incorporated Skirt Sports Inc. https://images.squarespace-cdn.com/content/v1/61de2863fc576930237aad95/b901e643-99bf-4e05-a4a8-0eb4cff8fc75/3DAAD34B-2AE5-4351-90C4-1799DC837677.JPG About - Make it stand out My Amazing Family ❤️